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Inspiration

tickle.db

An ecosystem of inspirations

Role

Idea, multichannel concept, code

01

Insight

The time/inspiration paradoxon

In the communications business, you need to be informed and ahead of the curve more than ever. But how do you manage that when work intensity increases and you never know when or where you'll find time to read, think, and get inspired?



02

Solution

Sparking ideas at every turn

The most successful approach is to give people new impulses constantly. Maybe one of them will spark an important idea? With this principle in mind, I designed and programmed an inspiration CMS that catches people off guard.

03

Outlet 1

Inspiration robot

In the agency’s entrance area, clients, passersby, and especially colleagues are greeted by a larger-than-life robot. The friendly machine displays fresh digital, innovation, and tech news on its screen as eye-catching highlights. Beneath the text is a QR code inviting further reading on a smartphone.

04

Outlet 2

Inspiration newsletter

The most inspiring contributions of the week can be sent as a newsletter at the touch of a button. Headlines and other articles are selected with a few clicks, automatically formatted, and sent out.

Newsletter and article

05

Outlet 3

Inspiration blog

All contributions in the inspiration CMS are also available in a clear, chronological blog view. From this editorial overview, relevant articles can also be posted on social media.